In addition, car sales
for the second quarter of the current financial year show a rise of 69%
compared to 2013-14.
Exige S, silver, rear wingFor the months of July, August and September
2014, Lotus sold 609 cars worldwide, a 69% increase over the same period
last year and the best figure since 2007/08. This quarter contributed to
the half year total of 1114 cars, compared to 746 cars in the first six
months of the last financial year – a 49% increase – and the best half
year car sales since 2008/09.
Jean-Marc Gales, Chief Executive Officer of Group Lotus plc said, “I am
delighted with these first six months’ cars sales results. These results
are a testament to the hard work of not just our sales teams around the
world but also to our skilled workforce. I would also like to thank our
dealers, suppliers and manufacturing partners for their continued
support and look forward to maintaining and building this momentum for
Leading the sales is the Lotus Exige which accounts for around 39% sales
and advanced orders, closely followed by the Lotus Elise and the Lotus
Evora. Japan continues to be the leading market for Lotus sports car
sales, followed closely by the UK, USA, Germany and France. The highest
growth in sales was recorded in Japan, followed by Germany and France.
Jean-Marc Gales added, “We have just announced a proposal to restructure
Lotus’ worldwide workforce in order to reshape the organisation and to
reduce costs. This reshaping, combined with increasing sales of cars is
vital to Lotus building a strong, sustainable future for the business.”
The next Lotus to enter the market in November 2014, the new Lotus Elise
S Cup, is the most track-focused of the Lotus Elise range. The Elise S
Cup combines the Lotus attributes of a pure driving experience, high
performance, and light weight with high levels of aerodynamic downforce.
This enables the latest Lotus sports car to lap the Lotus test track
three seconds quicker than Elise S.